Business · AI · Automation · Growth

25+ Years of Real-World Business Experience.
Now Building What's Next with AI.

I believe experience only becomes valuable when you share it.

Ng Soo Keong
25+Years in business
60+Combined years
5Partners
Worked with clients including BYDBMWMercedes-Benz

For more than 25 years, I've been involved in business, working across industries and building relationships with organisations and clients including names such as BYD, BMW and Mercedes-Benz.

Today, my focus is on helping businesses and individuals understand how AI, automation, sales and marketing can work together to create smarter, more scalable growth.

I combine decades of real-world business experience with a forward-looking approach to technology.

Because the future doesn't belong to businesses that simply use AI.
It belongs to those who know how to use it with the right strategy, systems and experience.
Ng Soo Keong
Meet SK

From the long jump pit to the business world.

Before business, there was sport. I was a state athlete during my high school years, competing as a long jumper. Sport taught me lessons that I still carry with me today:

DisciplineFocusConsistencyPreparationResilience

Years later, those same principles continue to influence how I approach business and life. Today, I remain committed to taking care of my mental health, spiritual wellbeing and physical health. Exercise and an active lifestyle remain an important part of who I am.

Because I believe success isn't just about building a better business. It's about building a better life.

25+ Years in Business

Experience before advice.

Business principles may evolve. Technology may change. Markets may move. But the fundamentals remain.

I've spent more than two decades working in business and the semiconductor industry. Throughout my career, I've had the opportunity to work with businesses and clients that include global names such as BYD, BMW and Mercedes-Benz. Those experiences taught me something important.

Understanding people
Creating value
Building trust
Solving problems
Developing strong relationships
Continuously adapting

Today, I'm bringing those lessons into a new chapter focused on AI, automation, sales and marketing.

What's Next

Business is changing. Are you ready for what's next?

AI is changing how businesses operate:

Generate leads
Follow up with prospects
Manage customer relationships
Create marketing content
Automate repetitive tasks
Improve sales processes
Build systems
Scale operations

But technology alone isn't the answer. A powerful tool without the right strategy can simply create faster chaos. That's why my approach combines:

Business Experience

Understanding how businesses operate, grow and build long-term relationships.

Sales & Marketing

Understanding how to attract attention, generate opportunities and turn conversations into customers.

AI & Automation

Using technology to simplify processes, improve efficiency and create scalable systems.

Human Experience

Because at the end of every business transaction, there is still a human being.

What I'm Building Today

AI, automation & business growth with Scalendo.

Today, I work with businesses and professionals who want to understand how AI and automation can support their sales and marketing growth. Through Scalendo, we provide education, consultancy, programs and practical solutions around:

AI for business
Sales automation
Marketing automation
Lead generation
Customer follow-up systems
CRM and business systems
Digital marketing
Business growth strategies
The Objective Is Simple

Help businesses do more with better systems.

Not more complexity. Not more disconnected tools. Not more manual work.

Better systems. Better processes. Better decisions. And better execution.
Learn About Scalendo
Leadcaptured
Follow-upautomated
CRMorganised
Scalerepeatable
Experience Multiplies When You Build Together

One new venture. Five business partners. 60+ years of combined experience.

I'm currently working alongside four other business partners on an exciting new venture. Together, we bring more than 60 years of combined experience across sales, marketing, AI, automation, events, business development and business growth.

Ng Soo Keong
Ng Soo KeongSK
John Chong
John ChongPartner
Ching Yu Tan
Ching Yu TanPartner
Tan Hui Wen
Tan Hui WenPartner
Ethan Foo
Ethan FooPartner

We believe the future of business requires more than expertise in one area. It requires people who understand:

Business + People + Technology + Execution.

And that's exactly what we're building toward.

Knowledge Should Create Impact

To be the best and provide the best for my family.

Success is personal.
Impact is shared.

My mission is simple. As a full-time husband and father to a son and daughter, family remains at the centre of everything I do.

But beyond building a successful life for my family, I also believe we have a responsibility to create an impact beyond ourselves. That's why I continue to share my knowledge, skills, experience, lessons and wisdom with people who want to learn, grow and build something meaningful.

What You Can Learn Here

Practical knowledge for the modern business world.

Through my articles, videos, programs and digital courses, I share practical insights around:

Start Learning

AI for Business

Understand how artificial intelligence is changing the way businesses operate, market and sell.

Sales Automation

Discover how businesses can build smarter follow-up systems and improve sales efficiency.

Marketing Automation

Learn how automation can support lead generation, customer communication and marketing processes.

Business Growth

Explore practical strategies, lessons and ideas from more than 25 years of business experience.

Personal Growth

Because building a successful business means little if you neglect your physical, mental and spiritual wellbeing.

Explore my digital courses

Learn practical strategies around AI, automation, sales, marketing and business growth — on your own time.

Watch On-Demand Now
About SK

Businessman. Husband. Father. Athlete at heart. Lifelong learner.

Ng Soo Keong

With more than 25 years of business experience and a lifelong commitment to learning and personal growth, SK brings together experience from business, technology, sales and marketing.

From competing as a state athlete in long jump during his school years to working in the semiconductor industry with clients including BYD, BMW and Mercedes-Benz, his journey has been shaped by discipline, resilience and continuous adaptation.

Today, SK focuses on helping businesses explore the opportunities created by AI, sales automation and marketing automation through consultancy, education and practical programs powered by Scalendo.

As a husband and father of two, his mission remains deeply personal: to be the best he can be, and to create a positive impact by sharing his knowledge, skills and wisdom with others.

Ready To Build Smarter?

Let's build what's next.

The future of business will require new skills. New systems. New thinking. And a willingness to adapt.

Whether you're a business owner, entrepreneur, sales professional, marketer or someone looking to understand how AI and automation can support your future — you'll find practical insights, ideas and learning opportunities here.

Explore practical insightsLearn new skillsUnderstand AIBuild better systemsCreate a future you're proud of
Explore My On-Demand Digital Courses